Not many realized that tourism is a strategic and inclusive development tools. It touches various aspects and also requires participation from all communities. Indonesian tourism goal and also challenge is to build sustainable and responsible tourism, both in term of ecomony, socioculture, and also environment. Those ideals alternate answers is community-based tourism in which the people act as subject. Ardika’s concepts are written in this book, from the meaning, essence, and philosophy of tourism that rooted from local wisdom and concrete example from three different areas in Indonesia.